Telemarketing: meaning, definitions and examples

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telemarketing

[ ˈtɛlɪˌmɑrkɪtɪŋ ]

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marketing strategy

Telemarketing is a method of direct marketing in which a salesperson solicits prospective customers to buy products or services over the phone. It involves making unsolicited calls to individuals or businesses with the aim of selling something.

Synonyms

cold calling, phone sales

Examples of usage

Many companies use telemarketing to reach out to potential customers.
Telemarketing can be an effective way to generate sales leads.

Translations

Translations of the word "telemarketing" in other languages:

🇵🇹 telemarketing

🇮🇳 टेलीमार्केटिंग

🇩🇪 Telemarketing

🇮🇩 telemarketing

🇺🇦 телемаркетинг

🇵🇱 telemarketing

🇯🇵 テレマーケティング

🇫🇷 télémarketing

🇪🇸 telemarketing

🇹🇷 telepazarlama

🇰🇷 텔레마케팅

🇸🇦 التسويق عبر الهاتف

🇨🇿 telemarketing

🇸🇰 telemarketing

🇨🇳 电话营销

🇸🇮 telemarketing

🇮🇸 símamarkaðssetning

🇰🇿 телемаркетинг

🇬🇪 ტელემარკეტინგი

🇦🇿 telemarketinq

🇲🇽 telemarketing

Word origin

The concept of telemarketing dates back to the late 19th century with the invention of the telephone. However, it gained significant popularity in the mid-20th century as a cost-effective way for businesses to reach a large audience. Over the years, telemarketing has evolved with advancements in technology, but it has also faced criticism for being intrusive and annoying to consumers.