Marketability: meaning, definitions and examples

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marketability

 

[ ˌmɑːrkɪtəˈbɪlɪti ]

Noun
Context #1 | Noun

business

The quality or state of being suitable for sale or marketing.

Synonyms

commercial potential, market appeal, saleability

Examples of usage

  • His product had great marketability due to its unique features.
  • The marketability of the new smartphone was evident from the high demand.

Translations

Translations of the word "marketability" in other languages:

🇵🇹 mercabilidade

🇮🇳 बाजार में बिक्री की क्षमता

🇩🇪 Marktfähigkeit

🇮🇩 daya jual

🇺🇦 ринкова привабливість

🇵🇱 sprzedawalność

🇯🇵 市場性

🇫🇷 commercialisation

🇪🇸 comercialización

🇹🇷 pazar değeri

🇰🇷 시장성

🇸🇦 قابلية التسويق

🇨🇿 tržní potenciál

🇸🇰 trhová schopnosť

🇨🇳 市场性

🇸🇮 tržna sposobnost

🇮🇸 markaðsferli

🇰🇿 нарыққа шығару қабілеті

🇬🇪 ბაზრის შესაძლებლობა

🇦🇿 bazar qabiliyyəti

🇲🇽 comercialización

Etymology

The word 'marketability' originated from the word 'market', which has its roots in Latin 'mercatus' meaning 'trade, market'. The suffix '-ability' was added to indicate the quality or state of being suitable for sale or marketing. The concept of marketability has evolved over time with the development of marketing strategies and consumer behavior.

See also: hypermarket, market, marketable, marketer, marketing, marketplace, megamarket, supermarket, telemarketing.

Word Frequency Rank

At rank #25,290, this word represents specialized academic or technical vocabulary. It's less frequently encountered but may be valuable in specific contexts.