Undercut: meaning, definitions and examples

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undercut

 

[ ˌʌndərˈkʌt ]

Context #1

business

A pricing strategy in which a product or service is offered at a lower price than competitors in order to gain market share.

Synonyms

Examples of usage

  • Many startups use undercutting as a way to attract customers away from larger companies.
  • Undercutting can lead to price wars in certain industries.
Context #2

competition

To offer a product or service at a lower price than competitors in order to gain an advantage.

Synonyms

Examples of usage

  • The company decided to undercut their rivals by lowering their prices.
  • Competing on price alone can be a risky strategy if you are constantly undercutting your competitors.

Translations

Translations of the word "undercut" in other languages:

🇵🇹 cortar por baixo

🇮🇳 नीचे से काटना

🇩🇪 unterbieten

🇮🇩 memotong dari bawah

🇺🇦 підрізати

🇵🇱 podcinać

🇯🇵 下から切る (したからきる)

🇫🇷 couper par en dessous

🇪🇸 recortar por debajo

🇹🇷 aşağıdan kesmek

🇰🇷 아래에서 자르다

🇸🇦 قطع من الأسفل

🇨🇿 podříznout

🇸🇰 podrezať

🇨🇳 从下方切割 (cóng xiàfāng qiēgē)

🇸🇮 podrezati

🇮🇸 skera að neðan

🇰🇿 төменнен кесу

🇬🇪 ქვემოდან მოჭრა

🇦🇿 aşağıdan kəsmək

🇲🇽 recortar por debajo

Word origin

The term 'undercut' originated in the business world, specifically in the context of pricing strategies. It is derived from the idea of cutting under the prices of competitors to gain a competitive edge. The practice of undercutting has been prevalent in various industries, leading to price wars and fierce competition. Over time, 'undercut' has also been used in a more general sense to describe any action that undermines or weakens a competitor's position. Overall, the history of 'undercut' reflects the dynamics of competition and strategy in business.

See also: cut, cutaway, cutback, cute, cuticle, cutie, cutlass, cutlery, cutlet, cutoff, cutout, cutter, cutters, cutthroat, cutting, cuttings, intercut, offcuts.