Turnaround: meaning, definitions and examples
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turnaround
[ ˈtɜːnəˌraʊnd ]
in business
A complete change in a company's direction, performance, or fortunes, often brought about by a new manager or new strategy.
Synonyms
reversal, revival, transformation.
Which Synonym Should You Choose?
Word | Description / Examples |
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turnaround |
This term is often used in business to describe a significant positive change in performance or fortunes, typically from a period of poor performance to good performance.
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transformation |
This word describes a thorough or dramatic change in form or appearance, often implying improvement or enhancement.
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reversal |
This word is used to describe a complete change in direction or position, often in a negative sense when referring to a setback or loss.
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revival |
This term is commonly used when something is brought back to life or improved after a period of decline, particularly in cultural or religious contexts.
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Examples of usage
- The company experienced a remarkable turnaround after hiring a new CEO.
- The successful turnaround of the struggling business impressed investors.
in transportation
The act of turning a vehicle around in the opposite direction.
Synonyms
about-face, reversal, u-turn.
Which Synonym Should You Choose?
Word | Description / Examples |
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turnaround |
Commonly used in business and project management to describe a complete change that results in an improvement.
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reversal |
Used to describe a change in direction or status, particularly in situations involving outcomes or decisions. It doesn't necessarily imply improvement or worsening.
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u-turn |
Primarily used in driving to indicate a vehicle turning around in the road, but also used metaphorically to describe a complete change in policy or opinion. Sometimes carries a slightly negative connotation of inconsistency or indecisiveness.
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about-face |
Often used in both literal and metaphorical contexts to indicate a sudden and complete change in direction or opinion. Generally, it implies a deliberate decision to change.
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Examples of usage
- The bus made a quick turnaround at the station.
- The pilot performed a tight turnaround on the runway.
general
To change or reverse a decision, opinion, or situation.
Synonyms
Which Synonym Should You Choose?
Word | Description / Examples |
---|---|
turnaround |
Typically used in business or project management to describe a complete change in performance or direction, often from a bad situation to a good one.
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reverse |
Used to describe a complete change in direction or a return to a previous state. Often implies going back to a prior condition and can sometimes carry a negative connotation, especially in the context of progress being undone.
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change |
A general term used to indicate any modification, transformation, or shift. Applies in a wide range of contexts, from personal changes to systemic transformations.
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alter |
Used when making small or specific changes to something without changing its fundamental nature. Often applied in contexts like clothing alterations, documents, or minor adjustments.
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Examples of usage
- The company decided to turnaround its marketing strategy.
- He quickly turnaround his attitude towards the project.
Translations
Translations of the word "turnaround" in other languages:
🇵🇹 reviravolta
- recuperação
- inversão
🇮🇳 पलट
- सुधार
- उलटफेर
🇩🇪 Wende
- Erholung
- Kehrtwende
🇮🇩 perubahan haluan
- pemulihan
- balik arah
🇺🇦 поворот
- відновлення
- зміна курсу
🇵🇱 zwrot
- poprawa
- odwrócenie
🇯🇵 転換 (てんかん)
- 回復 (かいふく)
- 転回 (てんかい)
🇫🇷 revirement
- redressement
- inversion
🇪🇸 giro
- recuperación
- cambio de rumbo
🇹🇷 dönüş
- iyileşme
- geri dönüş
🇰🇷 전환 (jeonhwan)
- 회복 (hoebok)
- 반전 (banjeon)
🇸🇦 انعطاف
- تعافي
- انعكاس
🇨🇿 obrat
- zotavení
- změna směru
🇸🇰 obrat
- zotavenie
- zmena smeru
🇨🇳 转变 (zhuǎnbiàn)
- 恢复 (huīfù)
- 逆转 (nìzhuǎn)
🇸🇮 preobrat
- okrevanje
- obrat
🇮🇸 viðsnúningur
- bati
- umskipti
🇰🇿 бұрылыс
- қалпына келтіру
- кері бұрылыс
🇬🇪 შემობრუნება
- გამოჯანმრთელება
- მიმართულების შეცვლა
🇦🇿 dönüş
- bərpa
- istiqamətin dəyişməsi
🇲🇽 giro
- recuperación
- cambio de rumbo
Etymology
The term 'turnaround' originated in the world of shipbuilding, where it referred to the time it took to turn a ship around in a dock for repairs or modifications. Over time, the term expanded to describe a complete change or reversal in various contexts, such as business and transportation.
See also: downturn, overturn, turn, turncoat, turner, turning, turnout, turnover, turnpike, turntable.