Targeter: meaning, definitions and examples

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targeter

 

[ ˈtɑːɡɪtər ]

Noun
Context #1 | Noun

in marketing

A person or thing that selects and aims at a target, especially one who is responsible for directing marketing strategies towards a specific audience or demographic.

Synonyms

marketer, selector, strategist.

Which Synonym Should You Choose?

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Word Description / Examples
targeter

Suitable when referring to someone who focuses on identifying and selecting specific goals or markets, often in a military or marketing context.

  • The military targeter identified the main objectives for the next operation.
  • Our lead targeter has outlined the key demographics for the advertising campaign.
marketer

Used to describe someone whose job is to promote and sell products or services. This is ideal in a business or commercial setting.

  • She is a skilled marketer with years of experience in the tech industry.
  • The company hired a marketer to boost their online presence.
strategist

Appropriate for someone who is responsible for planning and directing major operations or campaigns, often in business, politics, or the military.

  • The political strategist devised a new approach for the election campaign.
  • As a chief strategist, he developed the long-term goals for the organization.
selector

Best used when referring to someone who chooses from a variety of options, often in contexts like sports teams, events, or talent scouting.

  • The cricket selector announced the team for the upcoming tour.
  • As a talent selector, she has an eye for spotting emerging artists.

Examples of usage

  • The targeter identified the key demographics for the new advertising campaign.
  • As a targeter, her job is to analyze market data and identify potential customers.
Context #2 | Noun

in military

A person or device that locates and designates a target for attack, such as a laser targeter used in guiding missiles or bombs to a specific point.

Synonyms

designator, locator, spotter.

Which Synonym Should You Choose?

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Word Description / Examples
targeter

This term is mostly used in military and strategic contexts to refer to someone or something that identifies targets for attack. It suggests precision and intent.

  • The army deployed a skilled targeter to ensure the missiles hit the correct enemy positions
designator

Often used in military or technical settings, this refers to a device or person that identifies and marks targets, especially for laser-guided weapons. It implies a specific tool or role for marking targets precisely.

  • The forward team used a laser designator to mark the enemy bunker for the airstrike
spotter

Typically used in military, surveillance, or sports contexts, a spotter is someone who observes and identifies targets, often assisting snipers, artillery operators, or even athletes. It suggests a role that involves careful watching and identifying.

  • The sniper’s spotter identified the target and provided accurate distance measurements
locator

A more general term that can be used in various contexts such as navigation, search and rescue, and technology to refer to something that finds the position of a person, object, or place.

  • The hikers used a GPS locator to find their way back to the base camp

Examples of usage

  • The soldier used a targeter to guide the missile towards the enemy bunker.
  • The drone is equipped with a targeter for precision strikes.

Translations

Translations of the word "targeter" in other languages:

🇵🇹 alvejador

🇮🇳 लक्ष्य साधक

🇩🇪 Zielgerät

🇮🇩 penarget

🇺🇦 цілевказівник

🇵🇱 celownik

🇯🇵 ターゲッター

🇫🇷 cibleur

🇪🇸 apuntador

🇹🇷 hedefleyici

🇰🇷 타겟팅 장치

🇸🇦 موجه الهدف

🇨🇿 zaměřovač

🇸🇰 cieľovač

🇨🇳 目标定位器

🇸🇮 ciljalec

🇮🇸 skotmarkstæki

🇰🇿 нысанаушы

🇬🇪 სამიზნე

🇦🇿 hədəfləyici

🇲🇽 apuntador

Etymology

The term 'targeter' originated in the late 20th century, combining 'target' with the agent suffix '-er'. Initially used in military contexts to refer to devices that designate targets for attack, the term has since expanded to marketing, where it denotes individuals responsible for directing strategies towards specific audiences.

See also: target, targeted, targeting, targets.