Watchword Meaning: Definition, Examples, and Translations

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watchword

[ˈwɒtʃwɜːrd ]

Definition

Context #1 | Noun

slogan phrase

A watchword is a word or phrase that acts as a sign of identification or a guiding principle that is remembered and promoted, often associated with a particular movement or ideology. It serves as a rallying call, representing the essence of a group's beliefs or goals. Watchwords can also denote a warning or a principle to be adhered to in a specific context, functioning as a mantra or a guiding motto.

Synonyms

credo, mantra, motto, slogan.

Examples of usage

  • The watchword of the campaign echoed throughout the rally.
  • Freedom was the watchword that united the citizens.
  • In times of crisis, hope became their watchword.
  • Environmental sustainability is the watchword for the new legislation.

Translations

To see the translation, please select a language from the options available.

Interesting Facts

History

  • In military contexts, a watchword was used as a password to identify allies and ensure security.
  • The use of watchwords has been documented in various cultures, emphasizing their role in communication and safety.

Literature

  • Literary figures often reflect on watchwords to convey messages of hope or warning in their works.
  • The phrase has appeared in numerous poems and books as a metaphor for guiding principles in life.

Pop Culture

  • In modern campaigns, watchwords are used as slogans to inspire and mobilize people for social change.
  • Many brands use catchy watchwords in their advertising to create lasting impressions and convey values.

Psychology

  • The use of a watchword can enhance memory recall, as it simplifies complex ideas into manageable phrases.
  • Repetition of a watchword can strengthen group identity and collective purpose among members of a team or community.

Origin of 'watchword'

Main points about word origin

  • This word combines 'watch,' meaning to look or pay attention, with 'word,' signifying a message.
  • It dates back to the 16th century, originally used in contexts implying vigilance or caution.

The term 'watchword' has its roots in the early 16th century, derived from the combination of 'watch', which means to guard or remain alert, and 'word', which refers to a spoken or written term. Originally, it was used to describe a password or a token that one would use to gain entry into a place, particularly in military contexts. As the term evolved, it took on a broader meaning associated with rallying cries or guiding principles. The use of 'watchword' can often be traced back to various movements, ideologies, or social causes, where it serves as a reminder or a call to action for adherence to the underlying values expressed by the word or phrase.