Patronization: meaning, definitions and examples

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patronization

 

[ ˌpeɪtrənaɪˈzeɪʃən ]

Noun
Context #1 | Noun

behavior towards others

Patronization refers to the attitude of treating someone as if they are less intelligent or capable than oneself. This can manifest in condescending behavior or language, often in an attempt to be helpful but ultimately undermining the recipient's autonomy. The term can imply a lack of respect for the other person's abilities or worth.

Synonyms

condescension, demeaning, scorn, superiority

Examples of usage

  • His patronization made her feel small.
  • She was tired of his patronizing comments.
  • The teacher's patronization discouraged the students.
  • Stop with the patronization; I can handle this.

Etymology

The word 'patronization' is derived from the root word 'patronize', which comes from the Latin 'patronus', meaning 'protector' or 'sustainer'—a term originally used to refer to a person who gives support or helps another. The modern meaning of 'patronize' began to take shape in the 19th century, as the nuances of the word evolved. By the late 1800s, 'patronizing' began to signify the act of appearing benevolent while simultaneously undermining another person's dignity or capability. This turn in meaning reflects societal changes in the understanding of power dynamics and interpersonal communication, where intentions are often misaligned with impacts. As a result, the term now carries a negative connotation, highlighting issues of arrogance and condescension in relationships.