Influencing: meaning, definitions and examples

Use 'affect' when you want to describe something that changes or influences something else, often subtly or mentally. It can refer to both positive and negative changes.

• The new policy will affect small businesses.
• His speech affected my view on the subject.

Use 'impact' when you want to describe a strong and often sudden influence or effect on something. This word is more intense than 'affect'.

• The construction of the highway had a significant impact on the local wildlife.
• Her discovery impacted the scientific community immensely.

Use 'shape' when you want to describe the process of forming or defining something, whether it is a physical object, a plan, or an idea. This word often implies giving a definite form or direction.

• The mentor helped shape his career path.
• Historical events have shaped the culture of the region.

Used when someone is actively trying to shape or change someone's opinion or behavior, typically in a more direct or personal manner.

• 'She has been influencing their decision-making process for weeks
• ' 'His speech was aimed at influencing the crowd’s reaction
• '

Used to discuss a significant or strong influence, often with a sense of immediate and noticeable change. Can be used in both positive and negative contexts.

• 'The invention of the internet has had a huge impact on society
• ' 'The economic downturn has impacted many small businesses
• '

Used to describe the change or outcome that is produced after an action or event. It is often used to talk about results in a more general or long-term sense.

• 'The new law had a positive effect on the community
• ' 'Stress can have a serious effect on your health
• '

Used when someone is trying to influence another person, particularly by gaining their favor or by subtle persuasion. It can have a slightly negative connotation, implying manipulation.

• 'The politician tried to sway voters with promises of tax cuts
• ' 'She managed to sway the board’s opinion with her compelling arguments
• '