Endorser: meaning, definitions and examples

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endorser

 

[ ɪnˈdɔːrsər ]

Noun / Verb
Context #1 | Noun

in legal context

A person or organization that publicly supports or recommends a particular product, service, or cause.

Synonyms

advocate, promoter, supporter

Examples of usage

  • The celebrity became the official endorser of the new perfume.
  • The company hired a well-known athlete as their endorser for the new sports equipment.
Context #2 | Noun

in political context

A person or organization who publicly supports a candidate for an elected office.

Synonyms

backer, patron, sponsor

Examples of usage

  • The senator received the endorsement of several prominent endorsers.
  • The endorser's statement boosted the candidate's popularity.
Context #3 | Verb

general context

To publicly declare one's approval or support of something.

Synonyms

approve, recommend, support

Examples of usage

  • The famous actress endorsed the new skincare product on social media.
  • The organization endorsed the proposal to increase funding for education.

Translations

Translations of the word "endorser" in other languages:

🇵🇹 endossante

🇮🇳 समर्थक

🇩🇪 Befürworter

🇮🇩 pendukung

🇺🇦 підтримувач

🇵🇱 popierający

🇯🇵 支持者 (しじしゃ)

🇫🇷 partisan

🇪🇸 avalista

🇹🇷 destekçi

🇰🇷 지지자

🇸🇦 مؤيد

🇨🇿 podporovatel

🇸🇰 podporovateľ

🇨🇳 支持者 (zhīchízhě)

🇸🇮 podpornik

🇮🇸 stuðningsmaður

🇰🇿 қолдаушы

🇬🇪 მხარდამჭერი

🇦🇿 dəstəkçi

🇲🇽 avalista

Word origin

The word 'endorser' originated from the verb 'endorse', which comes from the Latin word 'indorsare' meaning 'to write on the back'. Originally used in the context of signing the back of a document to authorize or guarantee it, 'endorse' evolved to also mean expressing approval or support. The noun 'endorser' emerged to refer to a person or entity that provides public support or recommendation, especially in the realms of advertising, politics, and endorsements.

See also: endorse, endorsed, endorsement, endorsing, unendorsed.