Salesmanship: meaning, definitions and examples

Used to describe the skill or ability to sell products or services effectively, often through persuasion and interpersonal skills. It is typically used in the context of personal selling or when emphasizing the attributes of a good salesperson.

• Her excellent salesmanship helped the company close major deals.
• Effective salesmanship is crucial for any sales-driven business.

A straightforward term used to describe the actual act of exchanging goods or services for money. This can include various methods and situations, from personal sales interactions to retail transactions.

• He excels at selling high-end electronics.
• Selling products online has become increasingly popular.

Refers to the broader process of promoting, selling, and distributing a product or service. It involves market research, advertising, and other strategies designed to attract customers, often at a more strategic or organizational level.

• The company's marketing strategy included social media campaigns and influencer partnerships.
• She has a degree in marketing and specializes in consumer behavior.

Denotes specific activities or events aimed at increasing awareness or sales of a product or service. This can include discounts, special offers, advertising campaigns, and other short-term tactics designed to boost visibility and sales.

• The holiday promotion resulted in a significant increase in online sales.
• They launched a promotion featuring buy-one-get-one-free deals.