Retitle: meaning, definitions and examples

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retitle

[ˌriːˈtaɪtəl ]

Definition

^{Context #1 | Verb}

changing title

To retitle means to give a new title to something, such as a book, movie, or article. This action can be taken for various reasons, including rebranding, updating information, or making it more appealing to an audience.

Synonyms

rebrand, rename, restyle.

Examples of usage

The publisher decided to retitle the book for its second edition.
She wanted to retitle her blog posts to attract more readers.
The film was retitled to reflect its new theme.

Interesting Facts

Etymology

The word comes from the prefix 're-' meaning to do again, and 'title,' which refers to the name of something.
It is primarily used in contexts involving books, songs, films, or any work that has a name.
The use of 'retitle' became more common with the rise of digital media and the frequent updating of content.

Literature

Authors often retitle their works to better reflect themes or to attract more readers.
Famous novels, such as 'Pride and Prejudice' by Jane Austen, have been retitled in various languages to appeal to different cultures.
Retitling can also occur when adapting a book into a movie, ensuring the title aligns with cinematic themes.

Marketing

Businesses may retitle products to refresh brand identity and capture new markets.
A study in marketing shows that catchy titles can significantly influence consumer interest and engagement.
Companies may retitle campaigns or advertisements to better resonate with current trends or target audiences.

Pop Culture

Certain music albums have been retitled for re-releases to highlight new features or remastered tracks.
Films are often retitled for international audiences to ensure they are culturally relevant and relatable.
Video games sometimes undergo retitling when ported to different consoles to clarify gameplay or target different demographics.

Education

Teachers may retitle assignments or projects to make them sound more engaging to students.
Educational resources often get retitled to reflect updated content or new learning standards.
In curriculum development, retitling subjects can help to align with modern educational goals and approaches.