Repackaged: meaning, definitions and examples

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repackaged

[ˌriːˈpækɪdʒd ]

Definition

^{Context #1 | Verb}

product distribution

Repackaged refers to the act of taking a product out of its original packaging and placing it into new packaging. This can occur for various reasons, such as to update branding, to combine products for promotional sales, or to improve safety and convenience of the product's use. In the retail industry, items may be repackaged to enhance their visual appeal to customers or to make them more suitable for a specific market. Repackaging can also refer to the alteration of a product’s contents, encompassing changes in size or formulation.

Synonyms

rebranded, reformatted, refurbished, renovated.

Examples of usage

The manufacturer repackaged the snacks for a holiday promotion.
After feedback from consumers, the company decided to repackage their products with eco-friendly materials.
The repackaged software came with additional features and improvements.

Interesting Facts

Etymology

The prefix 're-' means to do again, while 'package' refers to a container for products.
The term has evolved from literal packaging of goods to include metaphorical meanings in various fields such as marketing and media.

Marketing

Repackaging products can attract new customers by refreshing the look or functionality.
Companies often repurpose old products with new designs or features to increase sales and renew interest.

Pop Culture

Movies and video games are often repackaged for re-release with added features, such as bonus content or improved graphics.
In music, 'repackaged' albums might include remixes or additional songs to entice fans to buy again.

Environmental Science

Practices like recycling involve repackaging materials into new products, helping to reduce waste.
Repackaging also applies to eco-friendly initiatives where products are redesigned to use less plastic or harmful materials.

Literature

Authors may republish their works with new introductions or additional chapters to renew interest or tackle modern issues.
Anthologies often repackaged classic texts with contemporary commentary to make them relevant to new generations.