Rainmaking: meaning, definitions and examples
🌧️
rainmaking
[ ˈreɪnˌmeɪkɪŋ ]
business strategy
Rainmaking refers to the act of generating business or revenue, especially in contexts such as law firms or consultancies, where bringing in new clients is crucial. It is often associated with individuals who possess exceptional sales or relationship-building skills.
Synonyms
business development, client acquisition, salesmanship
Examples of usage
- His rainmaking skills brought in several high-profile clients.
- She is known for her rainmaking abilities in the tech industry.
- The firm's success can be attributed to the rainmaking efforts of its partners.
Translations
Translations of the word "rainmaking" in other languages:
🇵🇹 chuvada
🇮🇳 बारिश लाना
🇩🇪 Regen machen
🇮🇩 membuat hujan
🇺🇦 дощотворення
🇵🇱 tworzenie deszczu
🇯🇵 雨を降らせること
🇫🇷 faire pleuvoir
🇪🇸 hacer llover
🇹🇷 yağmur yaratma
🇰🇷 비를 내리게 하다
🇸🇦 إحداث الأمطار
🇨🇿 vytváření deště
🇸🇰 vytváranie dažďa
🇨🇳 创造降雨
🇸🇮 ustvarjanje dežja
🇮🇸 myndun rigningar
🇰🇿 жауын-шашын жасау
🇬🇪 მთვარის გაკეთება
🇦🇿 yağış yaratma
🇲🇽 hacer llover
Etymology
The term 'rainmaking' has its roots in the practice of 'making rain' in indigenous cultures, where shamans or medicine men performed rituals to invoke rain, crucial for agriculture. In a modern context, the term evolved in the realm of business, particularly within professional services sectors such as law, where certain individuals are able to 'make it rain' by securing new clients and revenue streams. This metaphorical usage illustrates the impact these individuals have on the financial health of their firms. The term began to gain prominence in the mid-20th century, reflecting the increasing importance of client acquisition and networking in various industries. Over time, rainmaking has become a buzzword that signifies not just the ability to attract business but also the skills involved in maintaining and nurturing client relationships.