Ideation: meaning, definitions and examples

Used when discussing the formation of ideas and concepts, particularly in academic or psychological contexts.

• The workshop focused on the ideation process for new product development.
• Ideation is an essential step in the design thinking methodology.

Used when referring to a group activity intended to generate many ideas quickly and efficiently. It often implies an informal and collaborative atmosphere.

• We had a brainstorming session to come up with a new marketing strategy.
• Brainstorming can help unlock fresh ideas when a team is stuck.

Used when describing the ability to think of new or original ideas, typically in artistic or imaginative contexts.

• Her creativity shines in her artwork.
• Creativity is essential for problem-solving and innovation.

Used when referring to the process of introducing new ideas, methods, or products. It often has a positive connotation and is associated with progress and improvement.

• Innovation is key to staying competitive in the tech industry.
• The company's latest innovation has set a new standard in the market.

Primarily used in professional or psychological settings to describe the process of forming ideas, especially with a focused or analytical approach.

• The team held an ideation session to brainstorm new marketing strategies.
• During therapy, ideation about one's future plans can be a useful exercise.

Often used to describe the ability to think outside the box and come up with innovative and original solutions, frequently in artistic or inventive contexts.

• Her creative thinking led to a unique design for the product.
• Encouraging creative thinking in schools can lead to more innovative solutions.

Typically used in business or workshop settings to describe the process of coming up with multiple ideas in a structured manner.

• Our next meeting will focus on idea generation for the new project.
• We used various techniques for idea generation to tackle the company's biggest challenges.

Used in practical and business contexts to describe the process of finding solutions to specific issues or challenges.

• Effective problem-solving skills are essential for any good leader.
• The team's problem-solving approach helped them overcome the project's obstacles.