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Discounter Meaning: Definition, Examples, and Translations

๐Ÿ’ฐ
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discounter

[dษชsหˆkaสŠntษ™r ]

Definition

Context #1 | Noun

retail context

A discounter is a retail store or business that sells goods at lower prices than traditional retailers by reducing profit margins, minimizing expenses, or accepting lower quality. They often sell large quantities of products and may offer private-label brands. Discounters appeal to budget-conscious consumers who prioritize savings.

Synonyms

bargain store, discount store, price cutter.

Examples of usage

  • The discounter offered a much lower price on electronics.
  • Many shoppers prefer discounters for their grocery needs.
  • The discounter's clearance section was packed with deals.
  • I found this amazing bargain at the local discounter.

Translations

To see the translation, please select a language from the options available.

Interesting Facts

Business

  • Discounter stores emerged in the mid-20th century focusing on selling goods at lower prices by reducing overhead costs.
  • Many discount retailers, like Walmart and Aldi, operate on a business model that prioritizes high sales volume over high profit margins.
  • Some discount models involve bulk buying, allowing discounters to provide significant price reductions.

Economics

  • The presence of discounters in a market can force regular stores to adjust their prices, leading to increased competition.
  • In economic downturns, discount shopping often rises as consumers look to save money, influencing the retail industry's landscape.

Cultural Impact

  • Discounter stores have shifted shopping habits, encouraging a more cost-conscious consumer mindset.
  • In many regions, discounters are seen as the go-to options for families looking to stretch their budgets.

Psychology

  • Shopping at discount stores can evoke feelings of savvy consumerism, where shoppers feel pleased with their smart choices.
  • The thrill of finding a great deal can trigger dopamine release, making the act of saving money enjoyable.

Marketing Strategies

  • Discounter advertising often highlights savings and hard-to-beat prices to attract budget-conscious shoppers.
  • Visual elements like bright red tags signaling discounts are purposely used to draw customer attention and create urgency.

Origin of 'discounter'

The term 'discounter' originates from the word 'discount,' which comes from the Latin 'discadere,' meaning 'to subtract.' The practice of offering discounts in retail can be traced back to the early 20th century as businesses began to recognize the importance of attracting price-sensitive consumers. Discounters emerged as a distinct category in the retail industry during the 1960s when companies like Walmart and Aldi revolutionized the shopping experience by providing items at significantly reduced prices. The concept of discount retailing has since expanded globally, adapting to various markets and consumer trends, cementing the role of discounters as a mainstay in modern commerce.

Word Frequency Rank

Ranking #38,483, this word is encountered relatively rarely in everyday English. It might appear in literary works or specialized texts but isn't essential for general communication.