Digital advertising: meaning, definitions and examples
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digital advertising
[ ˈdɪdʒɪtl ˈædvərˌtaɪzɪŋ ]
online marketing strategy
Digital advertising refers to the practice of using the internet and digital channels to deliver promotional messages to consumers. It includes various forms such as display advertising, social media advertising, search engine marketing, and email marketing.
Synonyms
internet advertising, online advertising, web advertising
Examples of usage
- Companies invest heavily in digital advertising to reach their target audience.
- Digital advertising allows for precise targeting based on demographics and interests.
- Measuring the effectiveness of digital advertising campaigns is essential for optimizing return on investment.
Translations
Translations of the word "digital advertising" in other languages:
🇵🇹 publicidade digital
🇮🇳 डिजिटल विज्ञापन
🇩🇪 digitale Werbung
🇮🇩 iklan digital
🇺🇦 цифрова реклама
🇵🇱 reklama cyfrowa
🇯🇵 デジタル広告
🇫🇷 publicité numérique
🇪🇸 publicidad digital
🇹🇷 dijital reklamcılık
🇰🇷 디지털 광고
🇸🇦 الإعلان الرقمي
🇨🇿 digitální reklama
🇸🇰 digitálna reklama
🇨🇳 数字广告
🇸🇮 digitalno oglaševanje
🇮🇸 stafræn auglýsing
🇰🇿 сандық жарнама
🇬🇪 ციფრული რეკლამა
🇦🇿 rəqəmsal reklam
🇲🇽 publicidad digital
Word origin
The concept of digital advertising emerged in the late 1990s with the growth of the internet and the development of online advertising platforms. As technology advanced, digital advertising became a dominant form of marketing due to its ability to target specific audiences and track campaign performance in real-time. Today, digital advertising plays a crucial role in the marketing strategies of businesses across various industries.