Branded Meaning: Definition, Examples, and Translations

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branded

[หˆbrรฆndษชd ]

Definition

Context #1 | Adjective

marketing term

Branded refers to products or services that are identified by a specific name, symbol, or logo that distinguishes them from others in the market. It implies a strong association with a particular company or brand identity, often indicating quality and consumer loyalty.

Synonyms

identified, labeled, marketed, tagged.

Examples of usage

  • The branded sneakers are more expensive than generic ones.
  • She prefers branded cosmetics for their quality.
  • Branded merchandise is often more desirable.
  • They launched a new line of branded clothing.

Translations

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Interesting Facts

Marketing

  • Successful branding distinguishes products in a competitive market, using logos, colors, and messages to express identity.
  • Brand loyalty is a term used when consumers continue to buy products from a specific brand because they trust it.
  • The 'brand experience' often reflects a customer's interactions with a company's products, customer service, and marketing.

Pop Culture

  • Certain brands have become cultural icons; for example, the 'Nike swoosh' is recognized worldwide, associating with sports and fitness.
  • In movies and TV shows, characters often have brands that reflect their personality or social status, highlighting the connection between branding and identity.

Psychology

  • Brands often evoke emotional responses in consumers, influencing their purchase decisions based on personal experiences or societal trends.
  • The concept of 'cognitive dissonance' may arise when a person's values conflict with their preference for a brand, leading to dissatisfaction.

Technology

  • Social media has transformed branding; companies can engage directly with consumers and build brand identity through creative content.
  • Digital branding focuses on an online presence, emphasizing strategies like SEO, social media marketing, and user experience.

Origin of 'branded'

Main points about word origin

  • The word comes from the Old Norse 'brandr', meaning 'to burn', referring to the practice of burning marks onto cattle.
  • Originally, branding was a practical way to identify livestock, but it evolved into a marketing term in the late 19th century.

The word 'branded' derives from the Old Norse word 'brandr' meaning 'to burn', which is referencing the practice of burning a mark onto cattle and other livestock to indicate ownership. The use of branding in a commercial context began to gain traction in the 19th century with the rise of mass production and the need for differentiation among products. Companies began to recognize the importance of creating a distinct identity for their products, thus 'branding' evolved into a marketing strategy. Today, branding encompasses not just logos and names but also the overall image and emotional connection associated with a product or service.


Word Frequency Rank

At position #12,758, this word is part of sophisticated English vocabulary. It's useful for academic or professional contexts where precise language is needed.