Viewership: meaning, definitions and examples

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viewership

 

[ˈvjuːərʃɪp ]

Definition

Context #1 | Noun

television ratings

The number of people who watch a particular television program or channel. Viewership is a key factor in determining the success of a TV show.

Synonyms

TV ratings, audience, viewers.

Which Synonym Should You Choose?

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Word Description / Examples
viewership

This term is often used to discuss the overall number of people who watch a particular show or channel over a certain period. It's commonly used in reports or discussions about the performance of a show.

  • The show has gained a large viewership over the past year.
  • Viewership numbers dropped significantly after the lead actor left the series.
audience

Typically used to refer to the people who are watching or listening to a specific event or show at any given moment. It can be used in both live and broadcast contexts.

  • The audience cheered loudly at the end of the performance.
  • The show attracts a younger audience.
viewers

Directly refers to the people who are actively watching a TV show or broadcast. It's a simple and straightforward term that's widely understood.

  • Millions of viewers tuned in to watch the live event.
  • The show has a loyal base of viewers.
TV ratings

This term is generally used in the context of measuring how well a TV show performs in terms of viewership. Often tied to data and statistics, this term is frequently used in marketing and advertising.

  • High TV ratings for the new series have made it a hit among network executives.
  • TV ratings usually peak during the season finale of popular shows.

Examples of usage

  • The viewership for the season finale of the show reached record numbers.
  • The network is concerned about the declining viewership of their prime time slot.

Interesting Facts

Etymology

  • The word combines 'view', which comes from the Old French 'veu', meaning to see, and 'ership', a suffix indicating a state or condition.
  • It first came into use in the mid-20th century as television began to grow, reflecting changing audience dynamics.
  • As media evolved, especially with the internet, the term expanded to include online video platforms, not just traditional TV.

Media Studies

  • Viewership metrics are essential for networks and platforms to determine advertising rates and the success of shows.
  • In the era of streaming, data on viewership can influence whether a series gets renewed or canceled based on its popularity.
  • Viewership can vary by demographic factors such as age, location, and specific interests, impacting content creation.

Pop Culture

  • Major events like the Super Bowl often report record-setting viewership numbers, influencing marketing and media strategies.
  • Reality TV shows have surged in viewership over the last two decades, changing what audiences demand from programming.
  • Online platforms such as YouTube and Twitch have seen drastic increases in viewership, reshaping the entertainment landscape.

Technology

  • New analytics tools allow networks to track real-time viewership data, providing insights into audience behaviors and preferences.
  • The rise of mobile viewing has altered traditional measures of viewership, as many now watch on smartphones and tablets.
  • Algorithms used by streaming services analyze viewership patterns to recommend shows or movies to individuals based on past viewing.

Sociology

  • Viewership can reflect societal trends, revealing what topics and stories resonate with audiences at a given time.
  • Engagement levels among viewers can influence discussions about representation and diversity in media.
  • Viewership statistics often drive debates about cultural values and priorities in entertainment.

Translations

Translations of the word "viewership" in other languages:

🇵🇹 audiência

🇮🇳 दर्शक संख्या

🇩🇪 Zuschauerzahl

🇮🇩 jumlah penonton

🇺🇦 кількість глядачів

🇵🇱 oglądalność

🇯🇵 視聴者数

🇫🇷 audience

🇪🇸 audiencia

🇹🇷 izleyici sayısı

🇰🇷 시청자 수

🇸🇦 عدد المشاهدين

🇨🇿 sledovanost

🇸🇰 sledovanosť

🇨🇳 观众人数

🇸🇮 gledanost

🇮🇸 áhorfendatala

🇰🇿 көрермен саны

🇬🇪 მაყურებელთა რაოდენობა

🇦🇿 tamaşaçı sayı

🇲🇽 audiencia