Spokeswomen - Definition, Meaning, and Examples in English

Definition

^{Context #1 | Noun}

communication role

A spokeswoman is a female spokesperson who represents an organization, company, or group and delivers information, statements, or opinions on behalf of that entity. She often acts as the primary point of contact with the media and the public, providing clarification and responding to inquiries. This role is crucial for managing the public image and communication strategies of the organization. A spokeswoman may be involved in press conferences, public appearances, and official writings, ensuring that the organization's message is conveyed clearly and effectively.

Synonyms

communicator, representative, spokesperson.

Examples of usage

The spokeswoman announced the new policies at the press conference.
As the spokeswoman for the charity, she advocated for more funding.
The company's spokeswoman addressed concerns about the recent layoffs.

Interesting Facts

Historical Context

Historically, women have often been in speaking roles during social movements, such as suffragettes advocating for women's voting rights.
In the 1960s and 1970s, the feminist movement saw a rise in women publicly representing various causes, carving out the role of spokeswomen.
The term gained broader acceptance alongside shifts in gender roles, with more women joining the workforce and public life.

Pop Culture

Many famous spokeswomen, such as Malala Yousafzai and Ellen DeGeneres, use their platforms to speak for social justice and equality.
Commercial advertisements often feature spokeswomen to appeal to female consumers, highlighting their role in marketing.
Television shows and movies sometimes depict female characters as spokeswomen, portraying them as leaders and influencers.

Current Trends

With the rise of social media, many women are becoming online spokeswomen, influencing public opinion through platforms like Instagram and Twitter.
There’s a growing recognition of the importance of diverse voices among spokeswomen, including those from different ethnic, cultural, and socioeconomic backgrounds.
Spokeswomen in science and technology are rising, advocating for greater representation and inclusion in fields historically dominated by men.

Origin of 'spokeswomen'

Main points about word origin

The term 'spokeswoman' was first recorded in the early 20th century to describe women who spoke on behalf of organizations or movements.
The word combines 'spoke,' from the idea of speaking out, with 'woman,' indicating a female representative.
Similar terms exist in many languages, signifying the role of women in advocacy and representation across cultures.

The term 'spokeswoman' originated as a gender-specific variation of the word 'spokesperson,' which itself emerged in the mid-20th century as a neutral term to describe a person who speaks on behalf of others. The use of 'woman' in this context began to gain traction in the 1970s amid the women's liberation movement, which championed the visibility and representation of women in all roles, including professional and public spheres. As a result, 'spokeswoman' became a key term in discussions about gender equality in communication roles within organizations. The rise of female figures in prominent public and corporate roles further solidified this term's usage, reflecting the growing acknowledgment of women's voices in media and politics.

Spokeswomen Meaning: Definition, Examples, and Translations