Special offer: meaning, definitions and examples

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special offer

 

[ ˈspɛʃəl ˈɒfə ]

Noun
Marketing
Context #1 | Noun

shopping

A promotion or deal that is exclusive, limited in time or quantity, and provides a discount or benefit to customers.

Synonyms

deal, discount, promotion.

Which Synonym Should You Choose?

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Word Description / Examples
special offer

A temporary reduction in price or an added benefit for purchasing something within a limited time. Often used in advertising to attract customers.

  • This weekend only, get a special offer on all electronics.
  • Sign up today and receive a special offer on your first purchase.
promotion

An activity or series of activities designed to boost interest, awareness, or sales of a product or service. This can include advertisements, special events, or temporary offers.

  • The new product launch will include a big promotion campaign.
  • They are running a holiday promotion with special prizes and discounts.
deal

An agreement between two or more parties, often involving a bargain or arrangement that is mutually beneficial. This term can be used in various contexts, including sales, business negotiations, and everyday transactions.

  • I got a great deal on my new car.
  • They shook hands to finalize the deal.
discount

A direct reduction in the price of a product or service. Typically used in the context of sales and retail, where a percentage or fixed amount is subtracted from the original price.

  • Get a 20% discount on your next purchase.
  • The store is offering a discount on all winter clothing.

Examples of usage

  • This special offer is only available for this weekend.
  • Don't miss out on this special offer!
  • I got a special offer for 20% off my next purchase.
Context #2 | Noun

marketing

A unique opportunity or incentive provided by a business to attract customers or increase sales.

Synonyms

incentive, opportunity, promotion.

Which Synonym Should You Choose?

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Word Description / Examples
special offer

Use in marketing or sales when you want to highlight a limited-time discount or specific deal to attract customers.

  • Take advantage of our special offer and save 20% on your first purchase!
  • This week only, enjoy a special offer on all our winter clothing.
incentive

Appropriate when discussing rewards, bonuses, or motivations in contexts such as business, work performance, or behavior encouragement.

  • The company introduced a new incentive program to boost employee productivity.
  • Offering incentives like gift cards can motivate customers to participate in surveys.
opportunity

Best used to describe a chance or prospect for advancement, improvement, or a beneficial situation in a wide variety of settings.

  • This job opening is a great opportunity for career growth.
  • We have an exciting opportunity to expand our business into new markets.
promotion

Can be used in two primary contexts: marketing for raising awareness of a product or event, and business for describing an employee's advancement to a higher position.

  • Our new product launch will be supported by an extensive promotion campaign.
  • She earned a promotion to Senior Manager after just two years with the company.

Examples of usage

  • The special offer helped boost sales significantly.
  • The store's special offer attracted a lot of new customers.
  • We need to come up with a special offer to stand out from competitors.

Translations

Translations of the word "special offer" in other languages:

🇵🇹 oferta especial

🇮🇳 विशेष प्रस्ताव

🇩🇪 Sonderangebot

🇮🇩 penawaran khusus

🇺🇦 спеціальна пропозиція

🇵🇱 oferta specjalna

🇯🇵 特別オファー

🇫🇷 offre spéciale

🇪🇸 oferta especial

🇹🇷 özel teklif

🇰🇷 특별 제안

🇸🇦 عرض خاص

🇨🇿 speciální nabídka

🇸🇰 špeciálna ponuka

🇨🇳 特别优惠

🇸🇮 posebna ponudba

🇮🇸 sértilboð

🇰🇿 арнайы ұсыныс

🇬🇪 სპეციალური შეთავაზება

🇦🇿 xüsusi təklif

🇲🇽 oferta especial

Etymology

The term 'special offer' originated in the early 20th century as businesses began to use promotions and discounts to attract more customers. It has since become a common marketing strategy to increase sales and create a sense of urgency among consumers. Special offers can range from limited-time discounts to exclusive deals, aimed at providing value to customers while driving business growth.