Reshifting: meaning, definitions and examples
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reshifting
[ rɪˈʃɪftɪŋ ]
business strategy
Reshifting refers to the process of reorganizing or reallocating resources in a company or project. It often involves changing priorities, strategies, or operational structures to adapt to new circumstances or goals. This can lead to improved efficiency and alignment with market demands.
Synonyms
having a reshuffle, realigning, reorganizing
Examples of usage
- The company is reshifting its focus towards sustainable energy practices.
- After the merger, the management decided to initiate a reshifting of departments.
- The team is reshifting its goals to better meet customer needs.
Etymology
The term 'reshifting' combines the prefix 're-', indicating repetition or a return to a previous state, with the root word 'shift', which originates from the Old English 'sciftan', meaning to divide, distribute, or separate. The concept of shifting is often applied in various contexts, including logistics, management, and personal development. As businesses faced rapidly changing markets, particularly in the late 20th and early 21st centuries, the term 'reshifting' gained prominence in corporate jargon to describe the necessary adjustments organizations make. These adjustments can help them remain competitive and responsive to new challenges, emphasizing the dynamic nature of modern business environments.