Persuadable: meaning, definitions and examples

Etymology

• The term combines 'persuade', meaning to convince someone, with 'able', suggesting capability.
• It originated from Middle French, which borrowed from Latin where 'persuadere' means to persuade or convince.
• The concept of being persuadable has evolved alongside discussions about rhetoric and influence in communication.

Psychology

• People who are more open-minded tend to be more persuadable, as they are willing to consider new ideas.
• Cognitive dissonance theory suggests individuals feel uncomfortable when their beliefs and actions don't match, making them more open to persuasion to alleviate discomfort.
• Social proof is a strong factor in persuasion; seeing others accept an idea can make someone more likely to be persuadable.

Communication

• Effective communicators often tailor their messages to speak directly to the values and beliefs of their audience for better persuasion.
• Emotional appeals can significantly increase a person's persuadability by connecting with their feelings.
• Active listening can enhance persuasion by making the other person feel understood and valued.

Pop Culture

• Movies often portray characters as persuadable when a mentor figure convinces them to change their ways or beliefs.
• In many popular books, the arc of a persuadable character often serves as a vehicle for personal growth and change.
• Reality shows frequently highlight contestants' persuadability, showcasing how social dynamics can influence opinions and decisions.