Overpromising: meaning, definitions and examples
📈
overpromising
[ ˌoʊvərˈprɑːmɪsɪŋ ]
marketing claims
Overpromising refers to the act of making assertions or commitments that exceed the actual capabilities or quality of a product or service. This can lead to customer dissatisfaction when the product or service does not meet the inflated expectations.
Synonyms
exaggerating, misrepresenting, overstating.
Examples of usage
- The company is known for overpromising its software's capabilities.
- He tends to overpromise during sales pitches.
- Overpromising can damage a brand's reputation.
Translations
Translations of the word "overpromising" in other languages:
🇵🇹 promessa excessiva
🇮🇳 अधिक वादा करना
🇩🇪 Überversprechen
🇮🇩 janji berlebihan
🇺🇦 надмірне обіцяння
🇵🇱 nadmierne obiecywanie
🇯🇵 過剰な約束
🇫🇷 promesse excessive
🇪🇸 promesa excesiva
🇹🇷 aşırı vaat verme
🇰🇷 과도한 약속
🇸🇦 وعد مفرط
🇨🇿 přehnané slibování
🇸🇰 nadmerné sľubovanie
🇨🇳 过度承诺
🇸🇮 prekomerno obljubljanje
🇮🇸 ofurlegar loforð
🇰🇿 артық уәде беру
🇬🇪 მეტი დაპირება
🇦🇿 artıq vəd vermək
🇲🇽 promesa excesiva
Etymology
The term 'overpromising' is a compound word derived from the prefix 'over-' and the verb 'promise.' The prefix 'over-' implies excessiveness, indicating something beyond the normal limit, while 'promise' originates from the Latin word 'promissum,' meaning a commitment or assurance about the future. The use of this term has evolved over time, particularly in the realms of advertising and business, where the distinction between genuine quality and exaggerated claims becomes crucial. It is particularly significant in today's context of consumer rights and marketing ethics, highlighting the need for honesty and clarity in communication between businesses and their customers. The implications of overpromising are far-reaching, possibly leading to legal repercussions and loss of consumer trust.