Overhyping: meaning, definitions and examples
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overhyping
[ oʊvərˈhaɪpɪŋ ]
exaggerated praise
Overhyping refers to the act of excessively promoting or praising something, creating an inflated sense of its value or importance. This term is often used in marketing and media to describe situations where products, events, or individuals are portrayed in an overly positive light, leading to unrealistic expectations.
Synonyms
embellishing, exaggerating, overpromoting.
Examples of usage
- The movie was overhyped by critics, but it didn't live up to the expectations.
- Many fans felt that the new video game was overhyped and disappointing.
- The overhyping of the event led to a large turnout, but many were left unsatisfied.
- She tends to overhype her skills, making them seem better than they actually are.
Translations
Translations of the word "overhyping" in other languages:
🇵🇹 exagerar
🇮🇳 अधिक प्रचार करना
🇩🇪 überbewerten
🇮🇩 melebih-lebihkan
🇺🇦 перебільшення
🇵🇱 przesadzać
🇯🇵 過剰に宣伝する
🇫🇷 surévaluer
🇪🇸 exagerar
🇹🇷 abartmak
🇰🇷 과장하다
🇸🇦 المبالغة
🇨🇿 přehánět
🇸🇰 preháňať
🇨🇳 夸大
🇸🇮 pretiravati
🇮🇸 ofmeta
🇰🇿 асыптау
🇬🇪 გადაჭარბება
🇦🇿 şişirtmək
🇲🇽 exagerar
Etymology
The term 'overhyping' is derived from the combination of 'over-', a prefix meaning excessively or overly, and 'hype', which is slang for extravagant or intensive publicity or promotion. The word 'hype' emerged in the 1960s, originating from the term 'hyperbole', indicating exaggerated claims or statements. 'Overhyping' thus carries the connotation of taking hype to an extreme level. As marketing strategies increasingly rely on social media and influencer attention, the usage of 'overhyping' has risen significantly, reflecting a cultural shift toward heightened skepticism regarding promotional claims. Its evolution has paralleled the growth of consumer awareness and critique of marketing practices, particularly in pop culture and technology sectors, where overhyping often leads to disillusionment among consumers.