Nonuser: meaning, definitions and examples

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nonuser

 

[ ˈnɒnˌjuːzər ]

Noun
Context #1 | Noun

technology usage

A nonuser is an individual who does not utilize a particular product or service, often in relation to technology or digital platforms. This term highlights the distinction between those who actively engage with a technology and those who do not. Nonusers may choose not to participate due to lack of interest, access issues, or unfamiliarity with the technology. Understanding the characteristics of nonusers can help businesses and developers create more inclusive designs and strategies to entice this group.

Synonyms

bystander, nonparticipant, observer

Examples of usage

  • The app was designed to attract both users and nonusers.
  • Market research showed a significant proportion of nonusers in the target demographic.
  • Efforts to convert nonusers into active users can include targeted marketing campaigns.

Translations

Translations of the word "nonuser" in other languages:

🇵🇹 não usuário

🇮🇳 गैर उपयोगकर्ता

🇩🇪 Nichtbenutzer

🇮🇩 non-pengguna

🇺🇦 непользувач

🇵🇱 nieużytkownik

🇯🇵 非ユーザー

🇫🇷 non-utilisateur

🇪🇸 no usuario

🇹🇷 kullanıcı olmayan

🇰🇷 비사용자

🇸🇦 غير مستخدم

🇨🇿 neuživatel

🇸🇰 nepoužívateľ

🇨🇳 非用户

🇸🇮 neuporabnik

🇮🇸 ekki notandi

🇰🇿 пайдаланушы емес

🇬🇪 არასარგებლო

🇦🇿 istifadəçi deyil

🇲🇽 no usuario

Etymology

The term 'nonuser' is a compound word formed from the prefix 'non-' and the word 'user.' The prefix 'non-' comes from Latin, meaning 'not' or 'without,' and has been used in English since the late Middle Ages to create antonyms or to indicate the absence of a certain quality. The word 'user' originates from the Old French 'usager,' which itself is derived from the Latin word 'uti,' meaning 'to use.' The combination 'nonuser' began appearing more frequently in the late 20th century as technology and digital platforms expanded, requiring a clearer distinction between active participants and those who refrain from using specific technologies. With the rise of the internet and mobile applications, understanding nonusers became crucial for developers and marketers aiming to increase engagement and reach new audiences.