Markup: meaning, definitions and examples

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markup

 

[ ˈmɑːrkʌp ]

Noun / Verb
Context #1 | Noun

language

A system of symbols and rules used to represent information in a particular way, especially in computing.

Synonyms

code, notation, tagging.

Which Synonym Should You Choose?

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Word Description / Examples
markup

Used in the context of text formatting in documents, web pages, and software. It's the way of using tags to define elements in HTML, XML, and other languages.

  • HTML is a markup language used for creating web pages.
  • The document was written with XML markup.
code

Used to refer to written instructions in a programming language that a computer can understand. It can be applied to software development, algorithms, and scripts.

  • She wrote some Python code to automate the task.
  • The code contains a few errors that need fixing.
notation

Used in the context of creating a system of symbols or abstract representations, often in mathematics, music, and theoretical fields.

  • Scientific notation makes very large numbers easier to read.
  • Musical notation is used to transcribe melodies.
tagging

Used in social media, blogging, and data categorization, where elements are labelled with tags for the purpose of organization, searchability, or categorization.

  • Tagging photos helps to organize your image library.
  • Using hashtags on Twitter helps users find related content.

Examples of usage

  • The markup language HTML is commonly used for creating websites.
  • XML is another popular markup language for structuring data.
Context #2 | Noun

business

The difference between the cost of a product or service and its selling price.

Synonyms

margin, profit margin, surcharge.

Which Synonym Should You Choose?

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Word Description / Examples
markup

Use when referring to the amount added to the cost price of goods to cover overhead and profit.

  • The retail markup on this product is 20%.
  • We need to calculate the markup before setting the final price.
profit margin

Similar to 'margin,' but more specifically denotes the percentage of revenue that exceeds the costs. It emphasizes the profitability aspect.

  • Our profit margin is higher than last year.
  • To improve our profit margin, we need to reduce manufacturing costs.
margin

Refers to the difference between the selling price of a product and the cost of producing it. Often used in business and finance.

  • Their profit margin increased significantly this quarter.
  • We aim to maintain a margin of at least 30%.
surcharge

Used to indicate an additional charge or fee, often imposed due to extras or unforeseen expenses. Can have a negative connotation if customers see it as unfair.

  • There is a surcharge for using the service on weekends.
  • They added a surcharge for express delivery.

Examples of usage

  • The markup on this product is 50%, so the selling price is double the cost price.
Context #3 | Verb

business

To increase the price of a product or service in order to make a profit.

Synonyms

add a surcharge, increase the price, raise the price.

Which Synonym Should You Choose?

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Word Description / Examples
markup

Typically used in business settings to refer to the amount added to the cost price of goods to cover overhead and profit.

  • The standard markup for electronics is around 20%.
  • We need to decide on the markup for our new product line.
increase the price

A general term for making the cost of a product or service higher, usually in response to higher costs or market demand.

  • Due to the rising cost of materials, we have to increase the price of our goods.
  • The company decided to increase the price of their subscription service.
raise the price

Similar to 'increase the price', but might imply a more deliberate or strategic adjustment.

  • To improve our profit margins, we should raise the price of our premium products.
  • They decided to raise the price after the product received positive reviews.
add a surcharge

Commonly used when discussing additional fees added to a bill or payment, often for specific reasons or services.

  • During peak times, the taxi service will add a surcharge.
  • They added a surcharge for using a credit card.

Examples of usage

  • The company decided to markup their new line of products by 20% to increase profitability.

Translations

Translations of the word "markup" in other languages:

🇵🇹 marcação

🇮🇳 मार्कअप

🇩🇪 Markup

🇮🇩 markup

🇺🇦 розмітка

🇵🇱 znakowanie

🇯🇵 マークアップ

🇫🇷 balisage

🇪🇸 marcación

🇹🇷 işaretleme

🇰🇷 마크업

🇸🇦 ترميز

🇨🇿 označení

🇸🇰 označenie

🇨🇳 标记

🇸🇮 označevanje

🇮🇸 merking

🇰🇿 белгілеу

🇬🇪 მარკირება

🇦🇿 işarələmə

🇲🇽 marcación

Etymology

The term 'markup' originated in the world of printing, referring to the process of adding symbols or annotations to a text. Over time, it evolved to also represent the practice of increasing prices for profit in business. In computing, 'markup' became associated with the use of symbols and tags to structure and format information. Today, 'markup' is widely used across various industries to denote the process of adding value or increasing prices.

See also: mark, markdown, marked, markedly, markers, marking, markings, marks, marksman, marksmanship, remark, unmarked.