Discontinuing: meaning, definitions and examples
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discontinuing
[ˌdɪskənˈtɪnjuɪŋ ]
Definition
business decision
To discontinue means to cease the production, sale, or use of something. It is often a strategic business decision made when a product or service is no longer profitable or relevant.
Synonyms
Which Synonym Should You Choose?
Word | Description / Examples |
---|---|
halt |
Suggests an abrupt or temporary stopping, often used in technical, military, or emergency contexts. Implies a sudden stop.
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stop |
The most common and general term, used in a wide range of situations to indicate putting an end to an action, whether temporarily or permanently.
|
cease |
Typically used in formal or legal contexts to indicate stopping an activity completely. It emphasizes putting an end to continuous action.
|
terminate |
Often used in formal contexts, especially regarding contracts, employment, or formal agreements. Indicates a permanent and definitive end.
|
Examples of usage
- The company decided to discontinue the production of their least popular product.
- After much consideration, the restaurant chose to discontinue their lunch menu.
- The decision to discontinue the software was met with mixed reactions from customers.
Translations
Translations of the word "discontinuing" in other languages:
🇵🇹 descontinuando
🇮🇳 बंद करना
🇩🇪 einstellen
🇮🇩 menghentikan
🇺🇦 припинення
🇵🇱 przerywanie
🇯🇵 中止する
🇫🇷 arrêter
🇪🇸 descontinuar
🇹🇷 durdurmak
🇰🇷 중단하다
🇸🇦 إيقاف
🇨🇿 ukončení
🇸🇰 ukončenie
🇨🇳 停止
🇸🇮 prenehanje
🇮🇸 stöðvun
🇰🇿 тоқтату
🇬🇪 შეწყვეტა
🇦🇿 dayandırmaq
🇲🇽 descontinuar
Etymology
The word 'discontinue' originated from the Latin word 'discontinuare', which means 'to leave off'. The term has been used in English since the 15th century, evolving to its current usage in the business world. The concept of discontinuing products or services has become common in modern commerce as companies adapt to changing market demands and technological advancements.
Word Frequency Rank
Positioned at #21,160, this word is part of extensive vocabulary. It's relatively rare in general usage but may be important in specific fields or formal writing.
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