Commodified: meaning, definitions and examples

Etymology

• This word comes from 'commodity,' which means a product or item that can be bought and sold.
• It first appeared in written English in the 1970s, a time when many aspects of life started being sold like products.
• The prefix 'com-' suggests 'together or with,' indicating that something is turned into a product through collective societal processes.

Economics

• In an economy, when something becomes commodified, it often loses its original value or meaning, turning into just another item for purchase.
• Examples in modern life include art, culture, and even personal relationships being treated as goods.
• The trend of commodification can lead to critiques about consumerism, questioning what we prioritize in our daily lives.

Sociology

• Commodification impacts societal values, where things once considered inherent or sacred become saleable.
• Social theorists argue that commodification can lead to loss of authenticity, as original expressions and experiences get reduced to monetary value.
• In social media, the commodification of personal images and interactions raises concerns about privacy and individual identity.

Art & Culture

• It is often debated in arts whether commodification diminishes creativity or provides artists more opportunities to reach wider audiences.
• The music industry exemplifies this, where songs can become commodities that churn out profit rather than be appreciated for their artistic value.
• Fashion is another area where trends can start as unique expressions but often shift to mass-produced commodities.

Psychology

• The commodification of experiences can lead to a sense of emptiness, as people seek fulfillment through what they can purchase.
• Studies show that when emotions and personal bonds are commodified, satisfaction within relationships can diminish.
• People might begin to value items over experiences, leading to a decrease in overall happiness and contentment.