Cheapening: meaning, definitions and examples

reduce value

Cheapening refers to the act of making something less valuable, either literally or figuratively. This can occur through various means such as lowering prices, diluting quality, or increasing availability. It is often used to describe the devaluation of goods, services, or even abstract concepts, like reputation or integrity. The term can be associated with negative connotations, suggesting a loss of quality or prestige.

devaluation, diminution, undervaluation

Examples of usage

• The mass production of goods led to the cheapening of traditional craftsmanship.

• Cheapening the brand can alienate loyal customers.

• The influx of similar products has resulted in the cheapening of the market.