Bundling: meaning, definitions and examples
📦
bundling
[ ˈbʌndlɪŋ ]
data security
The act of combining multiple services or products into a single package to offer to customers. This can include software bundling, where multiple software programs are offered together as a package.
Synonyms
Examples of usage
- Bundling antivirus software with a firewall program can provide comprehensive data security.
- Many telecommunications companies offer bundling services that include internet, phone, and television services.
economics
A marketing strategy where multiple products or services are combined and sold as a single unit at a discounted price. This can help increase sales and customer loyalty.
Synonyms
bulk discount, combo deal, package deal
Examples of usage
- The company increased revenue by offering bundling discounts on their products.
- Bundling cable and internet services together can attract more customers.
Translations
Translations of the word "bundling" in other languages:
🇵🇹 agrupamento
🇮🇳 बंडलिंग
🇩🇪 Bündelung
🇮🇩 penggabungan
🇺🇦 пакування
🇵🇱 łączenie
🇯🇵 バンドル
🇫🇷 regroupement
🇪🇸 agrupación
🇹🇷 demetleme
🇰🇷 묶음
🇸🇦 تجميع
🇨🇿 balení
🇸🇰 balenie
🇨🇳 捆绑
🇸🇮 združevanje
🇮🇸 samþjöppun
🇰🇿 топтау
🇬🇪 შეკვრა
🇦🇿 dəstələmə
🇲🇽 agrupamiento
Word origin
The term 'bundling' has its origins in the 17th century when it was used to describe the practice of tying together multiple items into a bundle for easier transportation. Over time, the concept evolved into a marketing strategy where products or services are combined to create value for customers. Today, bundling is a common practice in various industries such as telecommunications, software, and retail.