Billboard: meaning, definitions and examples
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billboard
[ˈbɪlˌbɔːrd ]
Definitions
advertising
A large outdoor board for displaying advertisements.
Synonyms
advertisement board, hoarding, poster.
Which Synonym Should You Choose?
| Word | Description / Examples |
|---|---|
| billboard |
Typically used in American English to refer to large outdoor boards used for advertising.
|
| hoarding |
Commonly used in British English to describe large outdoor boards or structures used to display advertisements. It can also carry a negative connotation implying excessive accumulation.
|
| poster |
Refers to a single sheet of paper or similar material used for advertising or decoration, often found indoors as well as outdoors.
|
| advertisement board |
A more general term that can be used in any context where a board is used specifically for displaying advertisements.
|
Examples of usage
- Have you seen the new billboard on the highway?
- The company decided to invest in a billboard campaign to increase brand awareness.
music
A list of the most popular songs or albums in a particular week.
Synonyms
chart, hit parade, top 100.
Which Synonym Should You Choose?
| Word | Description / Examples |
|---|---|
| billboard |
Use this word when referring to a large outdoor advertising board used for promoting products, events, or services.
|
| chart |
This word is often used in the context of music rankings or statistical information presented in a graphical format.
|
| hit parade |
This term is somewhat outdated and is used to refer to a ranking of popular songs, typically ones that are played on the radio.
|
| top 100 |
This phrase refers to a list of the one hundred most popular songs, albums, or other items, often within a specific time frame and genre.
|
Examples of usage
- The new single quickly climbed to the top of the Billboard chart.
- She was thrilled to see her album debut on the Billboard 200.
Interesting Facts
Etymology
- The term 'billboard' originally referred to a board where bills, or posters, were attached for public viewing.
- It comes from the combination of 'bill', meaning a notice, and 'board', which is a flat piece of wood or surface.
Advertising
- Billboards can be found in many places around the world, often located in high-traffic areas to capture the attention of passersby.
- Digital billboards are becoming increasingly common, allowing for changing advertisements and animations, making them more eye-catching.
Cultural Impact
- In urban areas, billboards can influence trends and public opinion by promoting products, movies, and other cultural phenomena.
- Some artists have even used billboards as a canvas for art, turning them into public installations that challenge traditional advertising.
Technology
- Modern technologies allow for targeted advertising, where digital billboards can display different ads depending on the time of day or the demographics of viewers.
- Advancements like QR codes on billboards let viewers scan the ads for more information instantly, blending physical and digital marketing.
Psychology
- Research indicates that people can retain visual information from billboards, influencing their purchasing decisions without them being conscious of it.
- The effectiveness of billboards relies on their ability to convey a message quickly, as drivers often have only seconds to read them.
Translations
Translations of the word "billboard" in other languages:
🇵🇹 outdoor
🇮🇳 बिलबोर्ड
🇩🇪 Plakatwand
🇮🇩 papan reklame
🇺🇦 рекламний щит
🇵🇱 bilbord
🇯🇵 ビルボード
🇫🇷 panneau publicitaire
🇪🇸 valla publicitaria
🇹🇷 reklam panosu
🇰🇷 광고판
🇸🇦 لوحة إعلانية
🇨🇿 reklamní tabule
🇸🇰 reklamná tabuľa
🇨🇳 广告牌
🇸🇮 oglasna deska
🇮🇸 auglýsingaskilti
🇰🇿 жарнамалық тақта
🇬🇪 სარეკლამო დაფა
🇦🇿 reklam lövhəsi
🇲🇽 valla publicitaria